Due March 21st, 2010 - We know you love it. Well, now’s your chance to make a video about one of the world’s favorite ice creams.

Ben & Jerry’s Canada is looking for a :30-second video, to be shown in cinemas located in urban cores across Canada.

Ben & Jerry’s has always been noted for its extraordinary flavors, packed with chunks of great ingredients. The quality, variety and indulgence of the B&J flavours are what sets this brand apart. This campaign will help to inform and remind Canadians of these qualities.

The ads should reflect the fun, irreverent, authentic, wacky, playful and unique tone of the brand.

Inspired? Then indulge yourself and start creating.

Click 'Visit Contest' below for complete details.

Prizes
    * Guaranteed purchase for $5,000
    * Guaranteed $2000 in cash awards

Eligibility
Open to anyone who is the older of 18 years of age or of the age of majority in their jurisdiction of residence.