Demonstrate the real-world benefits of using the Loopt Star app.
Due August 3rd, 2010 -
Loopt’s mission is to provide applications that help you instantly discover and connect with the friends, places and events around you by using your mobile phone.
Now, the world’s first and largest (over 3 million users) location-based social mapping service is taking things a step further with the launch of a brand new iPhone App: Loopt Star - the first-of-its-kind, mobile challenge game that lets users compete, have fun with their friends and win rewards.
What kind of rewards you might ask? How about 25% off of your next purchase at The Gap? Or 5 free MP3 downloads from artists like Rihanna and Lady Gaga (feature arriving shortly; http://amplify.com/loopt) just by visiting your favorite local bar or restaurant with a group of your Facebook friends? Or other REAL-world rewards from top brands? Sound a little better than a virtual merit badge? Yeah, we thought so...
PROJECT OBJECTIVE: Loopt wants you to work together to create a 30-second video/commercial that demonstrates the real-world benefits of using Loopt Star. Your mission is to download the Loopt Star application (http://www.loopt.com/looptstar), explore the world around you, connect with your friends, get real world rewards, and then tell the rest of the world how and why they should do the same.
Click 'Visit Contest' below for complete details.
Prizes
Phase 1 - Concept Submission Deadline: June 30, 2010 3:00PM
1st - $750
2nd - $250
3rd - $100
4th - $50
5th - $50
Phase 2 - Video Begins: July 2, 2010 3:00PM
1st - $3,500
2nd - $1,000
3rd - $500
4th - $200
5th - $100
Phase 2 - Most Downloaded Begins after: August 5, 2010 3:00PM
1st - $750
2nd - $150
3rd - $100
In addition to the cash prizes, the 1st place winners of the Concept, Video and Most Viewed phases will receive 100 free song downloads. The rest of the winners will receive 50 free downloads.
Eligibility
You must be at least 13 years of age to enter.
LEGO wants you to explore the "BREAKOUT" storyline through your own unique perspective, by creating a 30-90 second animated or animation/live action blend video that will generate buzz and excitement for Hero Factory. Feel free to push the envelope - after all, only THE ENTIRE UNIVERSE is at stake.


