Due February 27th, 2012 -
'There has to be a better way!' It’s something we’ve all said at some point or other, and then inspiration strikes about just what that better way could be. Sometimes you’re right, and your new, inspired way is better, sometimes it isn’t.
Fidelity® would like short films, no more than 90 seconds, about trying the better way. Fantastical or realistic, whether they work out or not, it’s the trying that should be celebrated.
Click the link below for Official Rules and more details.
Prizes
Grand Prize
$8,000
Round trip travel for two people to Austin, Texas with three nights hotel accommodation
2nd Prize
$4,000
3rd Prize
$2,000
4th Prize
$1,000
5th Prize
$1,000
Eligibility
Open to MOFILM community members, 16 and older.
Create a :30 to :60 second spot demonstrating the Eucerin brand commitment while reinforcing that Eucerin has been pioneering Dermatological skincare and innovation over the past 100+ years and that we will continue that trend in the years to come. The top video will earn $7500 for its creator!

