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Userfarm 'Do not spare on pleasure!' Project
Show how people’s lives improve by being a member of Cdiscount.
Trip
$6,800
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18+
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Judged
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Due March 18th, 2019 - Cdiscount is THE way to buy online in France.

The mission is to raise brand awareness of Cdiscount via its loyalty membership Cdiscount à volonté and to show how the company helps you in your everyday life.

Being a member of Cdiscount à volonté, means having access to a programme which enhances your daily life thanks to its benefits:
- The benefit #1: Unlimited and free express delivery (for delivery of daily-use products as well as emergency special needs)

- Other benefits:
  *Exclusive discounts on top of low prices on our products and services
  *Good deals with partner brands
  *Benefits for all the family (Birthday vouchers, membership sharing, VIP prices for diaper subscriptions)
  *Unlimited online press

With Cdiscount à volonté, it adds pleasure to your daily life by offering free and unlimited express delivery all year long and so many more benefits. Create a video in which you show how people’s daily life improves by being a member of Cdiscount.

Show how surprising, exciting, rewarding it is to receive what you choose every day, via express delivery. You can choose a metaphoric approach, by showing someone’s daily life, that has improved in speed, rewards, and enjoyment. You can show many needs, desires, and questions the answer of which is always Cdiscount. You can use a character representative of the consumers, like a friend or partner, who embodies the brand values and... makes things happen the way you like! You can show the Cdiscount website but please remember that they want to create engagement, not to show how the product works.

Video length: up to 30” including the endboard.

Click the link below for Official Rules and more details.

Prizes

1st Video Selected:
€6,000 (approx $6,800 USD)

2nd Video Selected:
€2,000 (approx $2,300 USD)

3rd - 6th Video Selected:
€1,000 (approx $1,100 USD)

Eligibility
You must be aged 18 or over and register on Userfarm.

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