V
Letters to lululemon Holiday Gifting Video Project
Help people find the perfect gift this holiday season for Lululemon.
Trip
Open Bid
R
L
13+
R
L
Judged
R
L
R

Due October 10th, 2019 - Produce a series of "Letters to lululemon" social videos where lululemon ambassadors and influencers help people find the perfect gifts this holiday season.

There's no denying it: finding the perfect gift can be hard. With so many options at your fingertips, it can sometimes feel impossible to find the ideal present for everyone on your list. That's why lululemon is launching a new series, "Letters to lululemon," to lend some gifting guidance to their guests this holiday season.

This series will feature lululemon ambassadors answering letters asking for advice on finding the perfect lululemon gift. Ambassadors will provide insight and highlight lululemon products catered to unique fitness needs that make crossing everyone off your list simple & easy this year. Think of how you might be able to describe lululemon products as the perfect gift for each person on your list, through the cool, trusted voice of lululemon ambassadors, in an engaging and fun way.

They're looking for thumb-stopping and actionable content that both asks and answers those gifting questions.

Your pitch will need to combine three key components:
  Creative templates for 4 weeks of content – how will you tell these stories through the deliverables outlined below?
  Unique executions for IG Feed and IG Stories and across @lululemon and @lululemonmen
  Specific personalities of up to 8 lululemon ambassadors (exact talent TBD by lululemon)

Furthermore, all content will need to be produced in/around the lululemon Lincoln Park store, which includes a workout studio, in the Chicago area. Ambassadors will need to be answering questions, but what happens from there? Do they shop in the lululemon Lincoln Park store? Are they elsewhere on location? Pitch us your plan to make engaging, social-first content that adds value for someone looking for gifting help this holiday season.

Click the link below for Official Rules and more details.

Prizes

Pitch Awards (Due 10/10/19)
The most compelling Pitch will be selected and will receive a portion of their budget to help produce the Videos.

Video Awards (Due 11/22/19)
Once all project files and raw footage have been delivered, the winning filmmaker will receive the remainder of the budget for their work.

Eligibility
Open to Tongal community members (it's free to register!), ages 13 and older.

View Full Contest Details

 
banner
Avatar
Comment
Showing 0 of 0 comments
CURRENT FIGHT
Anything Goes
Genre: Any
-18191 days left to vote
NEXT FIGHT

Genre:
Due December 31 | -18192 days, 1 hours left
V