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Management Training TrueView Video Project
Encourage people to sign-up for AMA training seminar.
Trip
$7,500
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13+
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Judged
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Due September 22nd, 2020 - Create a live action :30 TrueView for action video for the American Management Association (AMA) that encourages people to explore and sign-up for one of their many online management training seminars.

The goal of this project is to create a live action :30 TrueView for action video for the American Management Association (AMA). AMA supports the training and development needs of individuals and organizations through a complete range of products and services, including seminars, webcasts, and corporate and government solutions. AMA would like this video to be specifically geared toward individuals who have recently been promoted to a managerial role. It is quite common for organizations to promote stand-out employees to managerial roles who have little to no managerial training. Ultimately, they want this audience to sign-up for management online training seminars. In addition, the video needs to communicate the key differentiators of doing an online training with AMA.

Small class size
Individualized attention and coaching from best-in-class trainers
Trainers who are real practitioners in life: i.e., trainers who train in management are managers and business authorities, etc.
Apply skills in exercises and breakout groups
Interactive sessions which include case studies, collaboration with peers and scenario training

In addition to the above, AMA also offers discounts and a money back guarantee.

Finally, the video should close with a broader CTA that states the AMA’s portfolio includes over 160 seminars on more than 20+ topics.

Click the link below for Official Rules and more details.

Prizes

Pitch Awards (Due 9/22/2020)
The most compelling pitch will be greenlit and the responsible creator will receive $4,500 in funding.

Video Awards (Due 10/15/2020)
Once all assets have been delivered, the winning filmmaker will receive $3,000 for their work.

Eligibility
Open to Tongal community members (it's free to register!), ages 13 and older.

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