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Tostitos Dip-etizers Video Project
Keep the party going with Tostitos Dip-etizers.
Trip
$25,000
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13+
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Due June 25th, 2014 - There are several essential ingredients to throwing an awesome party: Great guests with great energy, an awesome playlist, a variety of tasty beverages, and, of course, delicious snacks that ensure you’re not staring at an empty room by 8pm because those great guests left early due to hunger pangs.

For over three decades Tostitos has been “bringing the party” with their great-tasting chips and dips. Never content to rest on their laurels, Tostitos is constantly looking for new ways to give your guests that post-soiree glow.

Enter Tostitos Dip-etizers -- a new to this world line of heatable dips that you heat in your microwave and can instantly share with your friends and family. These restaurant inspired dips are perfect for any get-together with flavors you know your friends and family will love. They are easy to serve because they go from pantry to microwave to table in a presentable bowl and come in two great cheese-based flavors: Mexican Four Cheese Queso and Spinach & Artichoke. And while dip is always awesome, warm, cheesy dips like new Tostitos Dip-etizers take things to a whole new level!

Project Objectives
The goal of this project is to create a 15-30 second video that drives awareness about Dip-etizers heatable dips and highlight their key benefits:

  1. Tostitos Dip-etizer line dips are specifically designed to be served warm/heated in the microwave. 
  2. Dip-etizers are an easy and hassle free way to serve something that will make hosts proud.

Click the link below for Official Rules and more details.

Prizes

Idea Awards (Submissions end 06/06/14)
FOUR winning Idea creators will each receive $500 and a 5% one-time residual payment for any winning Videos based on their Idea.

Pitch Awards (Submissions accepted 06/17/14 through 06/25/14)
The THREE most compelling Pitches will be awarded $3,000 to help create their Videos. These Pitch Winners will also be GUARANTEED a winning place in the subsequent Video Phase.

Video Awards (Open only to Pitch Winners, Final videos due 09/05/14)
First Place - $22,000
Second Place - $11,000
Third Place - $6,000

Eligibility
Open to Tongal community members (it's free to register!), 13 and older.

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