Hot Wheels Impossible Trick
Show Hot Wheels pulling off authentically insane or impossible trick

Due April 24th, 2017 - Pitch your take on The Impossible Trick Series featuring Hot Wheels! Your Series should feature Hot Wheels pulling off authentically insane or impossible tricks that will wow audiences. The Series should feature all of the epic fails and wild crashes that it took to achieve what looked to be impossible.

For 50 years, Hot Wheels has inspired generations of boys to push the limits of their imagination, and more importantly, to have the resilience to overcome any challenge that gets in their way. Hot Wheels is more than just a toy; it’s a purpose-built, jumping, crashing, flying, speed machine racing through a world without limits. A place where the only failure is not trying and success is measured in high-fives, jumped dragons and OMGs. A place where young minds discover that limits are meant to be challenged, not obeyed. Hot Wheels is a vehicle for self-expression and self-confidence. It’s the power of play. Supercharged. It’s fun, not formulas. Hot Wheels is the original stunt brand.

The Impossible Trick Series should feature all of the epic fails and wild crashes that it took to achieve the impossible. Show that massive moment of excitement and elation when the trick is completed. The series should have a repeatable format that is easily identifiable to boys ages 8 to 10 and should be engaging and understandable for Boys 5 to 7 as well. Please include a few sample episode springboards with your Pitch treatment.

IMPORTANT NOTE FOR FILMMAKERS: While we want your imaginations to run free and to create mind-blowing tricks that no has ever seen, keep in mind that budgets will be limited, so please avoid locations that are expensive or impossible to shoot.

The primary objective is to create an entertaining and exciting Hot Wheels focused Series for YouTube that features Hot Wheels doing amazing and impossible tricks and captures all of the fails and behind the scenes work that went into achieving that “impossible” trick.

Click the link below for Official Rules and more details.


Pitch Awards (Submissions accepted through 4/24/17)
The one most compelling Pitch will be selected and, upon submitting the Winner’s Affidavit and the IP Assignment, will receive $30,000 to help create their series. Additionally, upon submitting a Video that satisfies the criteria laid out in your winning Pitch, the Pitch winner will also be GUARANTEED a winning place in the subsequent Video Phase.

Pre-Production Phase (Open to Pitch winner, due 5/26/17)
This project includes a Pre-Production Phase before the Video Phase. This means you will be required to submit certain items for Approval before you are able to move into Video Phase.

The Approval items for this project are:

Video (Open only to Pitch winner, due 7/31/17)
Once the Pre-Production Phase is complete, the Pitch Winner will each create Six 2 minute Videos, Six 15-second trailers, and 5 still photos per Video based upon their winning Pitch. Winners of the Video Phase will earn $30,000.

Revisions (Open only to Pitch winner, due 8/11/17)
Once the Video Phase has closed, the winning submitter will enter the Revisions Phase. During this phase, the filmmaker will perform reasonable edits on their Video according to the Sponsor’s feedback. Once the Video is finalized, the winner will be announced.

Open to Tongal community members (it's free to register!), ages 13 and older.

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