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Red Stripe #Jamaicavibes Campaign
Create artwork that captures Music and Jamaica for Red Stripe.
Trip
$2,400
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21+
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Judged
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Due February 5th, 2018 - Red Stripe is the number 1 beer brand from Jamaica. It is boldly different and unique, and proud of its Jamaican heritage and big spirit. The brand is associated with music around the world, which is an important part of the brand’s DNA.

Red Stripe is inviting visual artists and photographer/filmmakers around the world to create static or moving image pieces that capture the two themes that are at the root of the brand - Jamaica, and Music - in a variety of formats that tie back to the brand's colors red and white.

The two themes of music and Jamaica form a big part of Red Stripe's roots and can be expressed in a variety of ways. Red Stripe would like to see creative ideas and takes on how to capture music from anywhere in the world and the spirit of the brand's Jamaican roots while always tying back to a key brand element; this can be the bottle, the colors red and white or simply the spirit of Jamaica.

Submissions should bring to life the soul of Red Stripe, and visually capture one of the following themes:
Theme 1: Jamaica
Jamaica is the island country situated in the Caribbean, it is a country full of spirit and positive energy. The DNA of Jamaica is made up of daring to be different, unique and praising individuality. Where music runs in the veins of its inhabitants, where the sun always shines, and the weather is always sweet. Where swag is inherited, where they are different because they are themselves, where they live bolder than the rest, and they love it.

Theme 2: Music
The spirit of music is a big part of the Red Stripe brand, which embodies the movement and roots of the Jamaican brand. Music is a big part of the Red Stripe brand's background, history and future. Music is always at the heart of Red Stripe - a brand that is slightly provocative, cheeky, and never mainstream.

Click the link below for Official Rules and more details.

Prizes

Artist incentive pool of €13,000 (Approx. $15,400 USD) available for this brief.

Moving image pieces that are selected will receive €2,000 (Approx. $2,400 USD) per piece, and static pieces will receive €1,500 (Approx. $1,800 USD) per piece. At least six pieces of work will be selected.

Eligibility
Open globally to Talenthouse community members, who are at least 21 years of age at the time of entry.

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